ONGOING WRITING

 
I am engaged in ongoing writing. The purpose of this activity is to educate, inform and even entertain the public. Over time, my ongoing writing has included:
A. My blog which has individual posts and blog series
B. Weekly posts as a regular contributor to the DBMEi blog
C. Contributions to a blog post series from The Examiner, an online magazine
D. Non-fiction eBooks

 

The Charrette Corporation Chronicles, A Six Part Blog Post Series
non fiction writing
The red Charrette van made overnight deliveries from Boston to NYC. This was long before the term ‘overnight’ was even conceived or branded as shipping businesses.

This first example is a compelling true story. It is actually about a business that began in a janitor’s closet. From very humble beginnings, this once fledgling business grew to become a multimillion-dollar corporation. A student at the Harvard Graduate School of Design planted the initial seed. He saw a need that he and his fellow students had. So he decided to see if he could solve it.

So my series illustrates how he did it. As a result of Lionel Spiro’s inspired idea, Charrette went on to become the largest supplier of its kind on the East Coast. The company included tools for architectural, interiors and graphic design. As a result, it was these industries’ premier supplier for almost half a century.

 

 

A Story Based on Primary Source Research
writier
Charrette Alumni gathering from The Charrette Alumni group on LinkedIn

Another part of my ongoing writing is primary source interviews. In fact, they are the foundation of this chronicle. Most exciting was the fact that the Charrette interviewees included the two corporate founders, Lionel Spiro and Blair Brown. Other key employees were interviewed, as well. There was even an opportunity to interview the architect for the NYC flagship Charrette Corporation store. I thank all these people for their generously shared Charrette memories and experiences.

Spanning about four decades from the 1950s to the 1990s, the Charrette Corporation had a story that was fascinating. From the very start, its concept was totally unique. Besides that, Charrette’s success was immediate. This is because it provided design supplies to other Harvard Graduate Design School students. The need to travel to secure supplies was eliminated. At that time, this was a totally original idea. It also filled an immediate need. As a result, their success spread far and wide from these very humble beginnings.

Here are the Chapters of this ongoing writing series about the Charrette Corporation:

LINKS

Charrette Corporation Chronicle Post Links

INTRODUCTION
INTRODUCTION: Creating An Authentic Story

ONE

PART ONE: Invitation To A Graphic Memoir, The Charrette Corporation Chronicles

TWO

PART TWO: The Baby Was Born In A Harvard Closet

THREE

PART THREE: Charrette Meets ‘Big Apple’ Graphic Standards

FOUR

PART FOUR: The Charrette New York Creative Culture

FIVE

PART FIVE: The Charrette New York Chronicles Synopsis

FINALE

FINALE: A Charrette Corporation Fond Farewell

 

KNOLLING, A Blog Post Series

knolling
An example of knolling with the theme of the color, ORANGE

The story of knolling is a fascinating and somewhat complex one. Its beginnings may have been simple as an organizational system. But it went on to become something quite different as well as commercialized for photographic layout for branding.

ONE

KNOLLING Part One: Organizational or Graphic Design Layout and Product Branding System?

TWO

KNOLLING Part Two: Can It Help Organize My Costume Jewelry Collection?

THREE

KNOLLING Part Three: Social Media Adds Another Perspective to Knolling

FOUR

KNOLLING Part Four: From Chaos To Creativity

 

 

Digital Brand Marketing Education & Interactives, Contributing Writer
non-fiction writing
Digital Brand Marketing Education & Interactives

Digital Brand Marketing Education & Interactives

This is another venture that I had the good fortune to participate in. I was a contributing blog post writer for a multi-author, social media blog and website, Digital Brand Marketing Interactives and Education.

Its creator was Basil Puglisi. He is another visionary. In keeping with his venture, he invited other knowledgable, excellent writers to join the ranks, as well.

 

writer
Digital Brand Marketing Education and Interactives authors and contributors
The posts are as relevant today as they were when we wrote them. That is why I have to include them. My posts are linked to the title above.

The work of other writers is also visible by clicking on the main page photo icons. They are at the bottom right of that page. Their likenesses are at the left on this page.