Welcome to The ALISON D. GILBERT Website & Blog
Alison D. Gilbert, still filled with enthusiasm and the entrepreneurial spirit.

The Alison D. Gilbert website explores an entrepreneurial system based on transforming a passion into a profession through a four-step process:
• providing a ‘roadmap’ to follow one’s passion
• illustrating the flow from a passion to a profession
• assisting aspiring entrepreneurs to discover a ‘purpose in life’
• sharing my own process, ventures and journey


The Alison D. Gilbert blog is a collection of factual stories based on my investigative research and writing to:
• stimulate ideas by sharing shared passions, interests and concerns
• encourage ongoing conversation with readers


The Process To Discover One’s Purpose

THE PROCESS is the journey one takes to realize a professional entity from a passion, in other words to discover one’s purpose. The diagram below identifies PURPOSE in ‘red’ as the fulfillment or intersection of the PROCESS of the four intersections, PASSION, MISSION, VOCATION, PROFESSION.

Purpose for Being and The Process to Discover It From















This Process Is A Roadmap For Many Professional Aspirations

THE PROCESS involves the steps one takes towards entrepreneurship. This process is meant to work for many pursuits guided by a natural flow from a passion towards a profession resulting in its deepest value and greatest joy, in other words, filled with a sense of PURPOSE in one’s life (indicated by the red square in the chart above). Each step flowed spontaneously from one phase to the next of the four-fold process giving me an ecstatic sense of a purpose in life as well as an experience of wellbeing.

Alison D. Gilbert website


Each journey towards entrepreneurship starts with a passion. Over the three plus decades spanning my business enterprises, I have had several passion filled endeavours. Each followed the same path:
• I had a love coupled with an innate skill for it


Alison D. Gilbert website


Each venture, project or entity has a unique mission. I also loved doing it and wanted to do it for more than just my own pleasure. A mission always followed this formula:
• WHO does WHAT for WHOM and WHY
I offered a service or provided a product to particular individuals who had a need for it. This either helped them increase their business or improve their health and well being.


Alison D. Gilbert website


Each endeavor that one pursues as more than a hobby goes into the phase of being a vocation, something that one is called to do:
• There was a need for it
• There may or may not be financial compensation
• It is something one feels drawn to do with or without financial compensation


Alison D. Gilbert website


Over the decades, I have had a variety of entrepreneurial ventures in a number of disciplines. My process has always followed the roadmap laid out above. The Alison D. Gilbert website is intended to show others how to use this four step process by example:
• Do something that fills you with passion
• Have a mission and a skill at it
• Fill an existing need in some aspect of life or the world
• Develop an income producing product or service

The next two sub pages explore the ENTREPRENEURIAL PROCESS and the ENTREPRENEURIAL JOURNEY.